Julia Laub (Studio onformative)
As the co-founder of Berlin-based studio onformative and co-author of the book »Generative Design«, Julia Laub has a profound background in digital art. Founded together with Cedric Kiefer in 2010, onformative is a studio pursuing to challenge the boundaries of art and technology. They are guided by an emotional approach to find new forms of creative expression. The studio explores the possibilities that lie between fields of knowledge and practice to question the relationship between humans and technology and open new perspectives. Works by onformative have been exhibited across Europe as well as in North America, Australia and China.